Online Marketing Blog

Web design resources and news for small business owners in Snohomish and around the world.

4 Web Design Strategies for Generating High-Quality Leads

- Wednesday, February 28, 2018

What strategies are you using for lead generation? [Read More]


How Paid and Organic Social Campaigns can Work Together for Your Business

- Thursday, February 15, 2018

Do you pay to promote your brand on social media, or do you leave it all up to chance with organic likes and sharing? [Read More]


Why Facebook Live Could Be Right for Your Business

Online Marketing - Tuesday, January 30, 2018

If you are using Facebook to market your business, then you are aware that content has a determined lifespan with your users.  [Read More]


The Impact of Mobile Usage on Web Design

Online Marketing - Monday, January 15, 2018

Once upon a time, the internet was dominated by web designers who were convinced that a lack of white space contributed to a better user experience. After all, more is better, especially where content is concerned, right? At one point, maybe.  [Read More]


Instagram Ads: What You Need to Know for a Successful Campaign

Online Marketing - Saturday, December 30, 2017

Instagram, with 15 million businesses signed up, is a social media marketing mega giant. With 80 percent of Instagram users following at least one business, not adopting the platform into your marketing strategy is a mistake you can’t afford to make. [Read More]


What You Need to Know About Optimizing for Voice Search

Online Marketing - Friday, December 15, 2017

With the emergence of voice responsive personal assistants, the trends in mobile voice search are only heading upward and are expected to continue to grow. About 60 percent of searches are done from a mobile device, with voice search making up a large number of those inquiries. [Read More]


Top 10 Digital Marketing Blogs: SEO, PPC, and Social

Online Marketing - Thursday, November 30, 2017

Curious about the top digital marketing blogs for 2017? Inquisitek, an innovative digital marketing agency serving Snohomish, WA, offers a list of 10 blogs that deserve a spot on your daily reading list.  [Read More]


Why You Should Refresh Your Blog Content for Traffic Generation

Online Marketing - Wednesday, November 15, 2017

Whether you have lots of experience with content marketing or are just starting to dabble, you probably know that blogging is one of the best ways to increase organic traffic on your website. Publishing new posts daily, weekly, or bi-monthly feels good and is good for business, but even the most creative souls are at a loss for words every now and then. What’s even likelier is that you get too busy to continue creating fresh content as often as you’d like.  [Read More]


Email Marketing: Five Tips to Get More Quality Leads

- Monday, October 23, 2017

Open rate, click-through rate, conversion rate. Sequentially, these are the three core metrics whose percentages can never be high enough for email marketers. Why? Because email marketing is a proven lead generation source whose $40 ROI for every $1 spent makes it one of the marketing world’s most powerful solutions. [Read More]


Google Algorithm Changes and What They Mean for Your Website

- Monday, October 09, 2017

Earlier this year, Google released a significant algorithm update now known as “Fred”. To say Fred was disruptive is an understatement: while some companies saw their online business increase, others experienced 50% - 90% drops in organic traffic. Fred comes on the heels of other big updates like Panda, Penguin, and Possum, all of which have kept websites and SEO specialists on their toes. [Read More]


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