Online Marketing Blog

Web design resources and news for small business owners in Snohomish and around the world.


How is Mobile Driving Modern SEO?

Staff - Monday, November 21, 2016

If you want to control traffic, you need to be ahead of the curve. SEO has been greatly impacted my smartphone connectivity, and the mobile-bound paradigm shift is only quickening in pace. To craft fertile SEO grounds, improve your retention and enhance your relevancy, you’ll need to cater to device-holding consumers. Check out the five ways mobile connectivity is driving SEO—and tailor your strategy to your ever-expanding small business marketing services in Snohomish. [Read More]

 

Find Hidden Content Trends You Need to Know About

Staff - Monday, November 07, 2016

Nuggets of wisdom are found across the Internet—if you know where to look. To adjust your marketing strategies correctly, you’ll need to maximize your brand’s exposure while using up-to-date content approaches. In all avenues, your market will reciprocate hard work. That said, it pays off to be ahead of the curve, content-wise. Check out the hidden content trends of 2016 below, and fortify your digital marketing strategy in Everett with the best emergent strategies today. [Read More]

 

What Type of Website Do You Need?

Staff - Monday, October 03, 2016

Whether you are selling products in Everett, Monroe, or Snohomish, Washington or providing information to the entire world, the success of internet marketing revolves around your website. So what kind of website does your business need? The answer to that question is all about the types of internet marketing goals that you set. The different types of websites all have strengths and weaknesses and choosing the wrong one can slow down the growth of your business. [Read More]

 

Optimize For Long-Tail Keywords To Get More Click-Throughs

Staff - Tuesday, September 06, 2016

70 percent of web searches are long-tail searches, meaning they have at least three search terms, if not four or five. If you aren't targeting long-tail keywords in your search engine optimization, you're missing out on web traffic that could convert.  [Read More]

 

5 Tools Every Web Designer Should Be Using In 2016 (And Hopefully Beyond)

Staff - Friday, August 26, 2016

If you are hoping to make a career out of web design (or at least eke out some income on the side), you are not alone – the U.S. Bureau of Labor Statistics expects the job market for web designers to increase by nearly 30 percent before 2024. However, in the in-demand field of web design, progress is fast and you risk being left behind if you are not evolving quickly yourself. Read on to check out some of the latest and greatest web design tools -- many of which are equally accessible to both noobs and those of who have been honing your craft since Angelfire. [Read More]

 

10 Web Design Blogs You Should Be Reading

Staff - Friday, August 12, 2016

Technology, in the way it works, the way we use it, and the way we want technology to look, is constantly evolving. This is nowhere more apparent than in the world of web design. We want the websites we visit to be useful, entertaining, and fast. If we wait for more than three seconds for a website to load, we have already clicked on to something else. We also use the internet and look at websites on our mobile devices now more than ever, and if a website is not optimized for mobile use, it is of no use to most of us. These constantly changing trends are showing no signs of changing so it is important to keep up-to-date with the best practice in web design. We value learning and education, and in this quickly advancing field we will find much information on innovation from our blogging peers.  [Read More]

 

Social Media and the Impact on Search Rankings

Staff - Friday, July 22, 2016

Any time you can find a new way to boost search engine optimization you’ll give it a go, right? That is where social media comes into play. You can actually leverage social media to increase your SEO. Discover the tricks of this trade-off so you can begin reaping the rewards. [Read More]

 

Does SEO Still Matter for Small Businesses?

Staff - Thursday, June 30, 2016

One of today's biggest myths about small business marketing strategies is that Search Engine Optimization (SEO) is no longer relevant, particularly amid the rising popularity of social media marketing. Although it's certainly true that outdated SEO techniques involving keyword-stuffing no longer have a favorable effect on Google rankings, SEO techniques nonetheless exist that provide positive results -- and most consumers continue to use search engines when seeking the products and services they want. [Read More]

 

Data-Driven Marketing Results for Small Business

Staff - Thursday, June 16, 2016

When it comes to analytics, for years marketing has gotten a bad rap. Accounting could easily punch out and print more financial reports than anyone wanted. Operations had its metrics and productivity measurements, human resources could easily track employee measurements and success ratios, and sales obviously could show its performance with revenue figures. However, marketing was frequently an ambiguous effort, eating up a lot of money, but never quite able to show what the product was for all that effort. Not surprisingly, marketing would frequently taking a beating when it came time for tightening the belt or streamlining.Thanks to the Internet, a good heavy dose of statistical power tools and analytics, marketing has taken on an entire new face, driving business rather than window dressing it. [Read More]

 

Google My Business Checklist for Small Business

Staff - Thursday, May 26, 2016

Google My Business, sometimes shortened to GMB, is one of the most important local business citations you can build on the web. Learn more about why GMB matters for your business. [Read More]

 

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