Online Marketing Blog

Web design resources and news for small business owners in Snohomish and around the world.


How to Choose a Winning Website Design for Your Business

Web Design - Sunday, April 15, 2018

Choosing the design of your website is one of the most important decisions that you’ll make for your business. A website is a business’s “home base”, and it’s where customers go to become better acquainted. The right design is crucial.  [Read More]

 

Why Consistency Matters in Branding

- Friday, March 30, 2018

Familiarity builds trust. Before a customer decides to spend money with your company, there’s almost always a consistent path that’s followed. It’s called the customer journey, and it’s important because it provides several distinct opportunities to introduce your brand. The whole point is for the customer to get comfortably acquainted with you.  [Read More]

 

The Top 4 E-Commerce Trends to Adapt for Your Business

- Thursday, March 15, 2018

Out of every 100 Americans, 51 of them prefer to shop online. E-commerce has grown consistently over the past few years, and it’s projected to keep growing. Even with this growth, it’s never a good idea to take your own success with e-commerce for granted. There’s always a way to fuel growth by paying more attention to the digital marketing trends that reflect what’s really important to your customers. [Read More]

 

4 Web Design Strategies for Generating High-Quality Leads

- Wednesday, February 28, 2018

What strategies are you using for lead generation? [Read More]

 

How Paid and Organic Social Campaigns can Work Together for Your Business

- Thursday, February 15, 2018

Do you pay to promote your brand on social media, or do you leave it all up to chance with organic likes and sharing? [Read More]

 

Why Facebook Live Could Be Right for Your Business

Online Marketing - Tuesday, January 30, 2018

If you are using Facebook to market your business, then you are aware that content has a determined lifespan with your users.  [Read More]

 

The Impact of Mobile Usage on Web Design

Online Marketing - Monday, January 15, 2018

Once upon a time, the internet was dominated by web designers who were convinced that a lack of white space contributed to a better user experience. After all, more is better, especially where content is concerned, right? At one point, maybe.  [Read More]

 

Instagram Ads: What You Need to Know for a Successful Campaign

Online Marketing - Saturday, December 30, 2017

Instagram, with 15 million businesses signed up, is a social media marketing mega giant. With 80 percent of Instagram users following at least one business, not adopting the platform into your marketing strategy is a mistake you can’t afford to make. [Read More]

 

What You Need to Know About Optimizing for Voice Search

Online Marketing - Friday, December 15, 2017

With the emergence of voice responsive personal assistants, the trends in mobile voice search are only heading upward and are expected to continue to grow. About 60 percent of searches are done from a mobile device, with voice search making up a large number of those inquiries. [Read More]

 

Top 10 Digital Marketing Blogs: SEO, PPC, and Social

Online Marketing - Thursday, November 30, 2017

Curious about the top digital marketing blogs for 2017? Inquisitek, an innovative digital marketing agency serving Snohomish, WA, offers a list of 10 blogs that deserve a spot on your daily reading list.  [Read More]

 

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