Online Marketing Blog

Web design resources and news for small business owners in Snohomish and around the world.

Building Brand Loyalty

- Monday, December 09, 2019

For hobbyist shops and other local retailers

Our success is determined by the growth of the businesses we work with. As such, sharing the things that have challenged the way we think about business is simply good business. As marketing folks, our journey is one of constantly exploring and redefining our perception of what ismarketable, and how exactly we can market that. One thing we always come back to is the importance of developing and communicating unique selling proposition [Read More]


The rise of E-commerce and how it affects your business

- Tuesday, November 26, 2019

What E-commerce can do for you, and how to pull it off painlessly
Internet business solutions are becoming the standard because they offer a better way to do business. This is demanding a shift in the way businesses operate, specifically in the way they deliver their products and services. Its pressuring us to evolve, but the rewards of adapting are high. [Read More]


Attracting Website Traffic Using Effective Search Keywords

- Monday, November 11, 2019

Evaluating the best words to use in your content
The effectiveness of all of your online resourcesis directly affected by how optimized your content is for search engines. Search engine optimization, or SEO, can be described as putting words on your web pages that seem most likely to be searched for by people looking for what you can provide. [Read More]


Google My Biz

- Monday, October 28, 2019

A Free and Easy SEO Resource Your Business Needs
How to Show up in the side window on the Google search results page

One form of resistance between you and your sales leads is the time and effort they have to put in to connect to your service or product. Google My Business reduces it by putting winning information about your business in front of Google users instantly and easily. [Read More]


Internet Censorship

- Monday, October 14, 2019

Should I be Concerned About Internet Censorship?
The eternal argument about if censorship happens is dangerously close to good-for-nothing. The more productive discussion- one that needs to be kept alive- is the one about how censorship can happen, how it can affect us, and what we can do about it. [Read More]


Twitter's struggle with censorship

- Tuesday, September 24, 2019

The ability to quickly output a thought to thousands is a very powerful thing. It’s something Twitter has capitalized on for years. But many users have questioned the way that Twitter controls the content of its users. For some, this issue is reason enough to leave. Others have a business too strongly tied to Twitter, and still others simply find enough the social value from it. [Read More]


What Does Website Optimization Look Like In 2019?

- Monday, June 24, 2019

You understand the importance of an optimized website for generating traffic and fueling growth for your business. Considering that so many of our interactions are happening online, trying to function as a business without a website is fruitless.  [Read More]


What Is Lead Nurturing and Why Is It Important?

- Monday, June 10, 2019

In business, you’re always looking for ways to attract new people and introduce them to your brand. For decades, we’ve known this as marketing. In our current digital space, successful marketing requires approaching your goals from several different angles, but one thing remains constant – you still need to bring new people in. The problem that many businesses come across, is that they’re not always sure what to do with new leads once they’re captured  [Read More]


Why Small Businesses Need the Help of an SEO Analyzer

- Monday, May 27, 2019

Why Small Businesses Need the Help of an SEO Analyzer  [Read More]


5 Huge Benefits of Inbound Marketing for Your Business

- Monday, May 13, 2019

Over the last decade or so, as technology has advanced and businesses are depending more and more on the internet to bring new prospects to their door, we’ve had to rethink the way we approach marketing. Throughout modern times, outbound marketing strategies – such as commercials, print ads and mass mailings – have been the primary ways businesses built visibility and attracted new customers. Today, the marketing landscape is drastically different.  [Read More]


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